Safe & Fast Solutions.
How could My Lala Leggings compete with larger brands in a highly competitive industry? By focusing where their competitors weren’t. These are results after month three of working with Ecom Masters.
Meet My Lala Leggings
Their Goals
Reach a younger demographic than the existing customers that are already familiar with MyLalaLegging’s brand and products.
Provide information and solutions to their customers’ issues.
Stay ahead of competitors in digital marketing.
Increase on-site conversions that indicate purchase intent, like contact form submissions.
Improve PPC campaigns to maximize results and ROI.
Improve online visibility.
Business Impact
Conversions increased 53% in the first month, including contact form submissions and newsletter signups.
Within 90 days, MyLalaLeggings.com ranked on the first page for 69% of their target keywords, and 46% of their first page results ranked in the top three positions.
New Facebook Ad campaigns lowered cost per click by 35% and generated 49% more paid goal completions.
Our Strategy
We started by optimizing each product page for unique keywords based on search trends and user data.
From there, we created a new PPC strategy with highly targeted campaigns and ad copy.
Next, we wrote and published original, in-depth long form content related to common customer issues.
Lastly, we restructured the site’s navigation to be more user-friendly and created stronger calls to action to increase the conversion rate.
Ready to speak with a marketing expert? Schedule a call today.
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PPC Partnership With Ecom Masters Drives Results
A partnership with Ecom Masters helped drive astronomical results for the Advanced Windows & Siding Inc.
About Advanced Windows & Siding
The Challenge
Before working with Ecom Masters, their pay-per-click (PPC) campaigns didn’t convert and cost more than they earned in return.
Seeking to boost their paid advertising return on investment (ROI) and Shopping Feed Management, Advanced Windows & Siding turned to Ecom Masters.
They explained, “We contacted Ecom Masters based on a referral of someone we trust. We chose Ecom Masters because of the professionalism of their sales rep and website.”
Business impact
In the first year of managing Advanced Windows & Siding’s PPC campaigns, Ecom Masters boosted their ROI by 150 percent.
They commented, “We are seeing the ROI that Ecom Masters said they could deliver related to paid ads and our eommerce site.”
Take a look at the results we helped drive for Advanced Windows & Siding.
Online Ad Solutions That Drive Results
We wasted no time constructing a PPC plan sure to drive results for Advanced Windows & Siding Inc.
To start, we identified the products that performed the best and reallocated their ad budget to focus on four to five campaigns instead of more than 20. Targeting products with the highest conversion rates allowed them to get more from their online ad investment.
Advanced Window & Siding explained, “Ecom Master’s services help us to think strategically about our business — who we are, who our customers are, how we can best serve them.”
In addition to streamlining their PPC campaigns, we helped them optimize their Google Business Profile Listing to attract more local traffic. Our comprehensive reporting, Google Analytics insights, and conversion tracking give them the confidence that their digital marketing drives impressive ROI.
Ready to speak with a marketing expert? Schedule a call today.
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How Forever Diamonds Heated Up Their Profit
Forever Diamonds wanted to reach more local customers, and we helped them reach this goal with improved online visibility.
About Forever Diamonds
The Goals
Forever Diamonds came to Ecom Masters with clear-set goals, including:
Improve rankings for HVAC-related searches in their service area.
Improve ROI from paid ad campaigns. Launch a Facebook ad campaign with the goal of driving site traffic & conversions.
Increase online conversions.
Business impact
Forever Diamonds saw several wins with our digital marketing strategy, including:
Goal conversions have almost doubled since the Facebook campaign launch in October 2021.
Their first YouTube pre-roll ad now has over 10,000 views.
Facebook campaigns drove a 4,207% increase in Facebook traffic, and more importantly, 15 goal conversions.
The strategy
The strategy for achieving Forever Diamond’s goals started with the following checklist items:
Remove a manual penalty from spammy links built by a previous PPC firm.
Add and optimize location-based pages for each of Forever Diamond’s service locations.
Create highly targeted PPC campaigns for each of Forever Diamond’s services & locations.
Repurpose existing TV commercials by running them as YouTube ads
Ready to speak with a marketing expert? Schedule a call today.
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Recipe for Success: Ancient Keto and Ecom Masters
Ancient Keto has a reputation for quality and wanted a good marketing system and a website to match. Here’s how our partnership served up results!
About Ancient Keto
The Challenge
“So outdated that it was becoming non-functional.” That’s how Ancient Keto described their website before partnering with Ecom Masters.
Knowing there was room to improve, Ancient Keto came to Ecom Masters with three main challenges:
Updating their website and online store. Expanding their online presence. Growing their social media following.
“We were looking for a Marketing Agency that could help us with the vision that we had for our website. That could take it to the next level and then the next level. From the moment we reviewed the Ecom Masters website and then certainly after our initial meeting, we knew we were going to be in great hands,” they said.
Business Impact
Since working with Ecom Masters, Ancient Keto has seen a 310% increase in gross ecommerce sales month-over-month and grew its social media to nearly 10,000 followers on Facebook alone!
They shared, “If it weren’t for Ecom Masters and us partnering together when we did, we would not be in a good position. But our newly updated Ferrari of a website put us in a prime and perfect position to succeed, especially online.”
In 2021, Ancient Keto had the biggest year of online sales to date, saying, “Ecom Masters has been able to help our online store sales grow at a staggering rate from the first month.”
Hand-Crafted Solutions From Ecom Masters
With their newly redesigned website, Ancient Keto wanted to make its products known across the country.
“We wanted to be the experts, the ones who you find when you search for keto, diet, or healthy food,” they said.
To help Ancient Keto succeed online, we created a custom digital strategy. It includes:
Content Marketing
Pay-per-click (PPC) Ads
Social Media
Web Design
With comprehensive digital solutions, Ancient Keto’s website doesn’t just look great — it drives results.
Since partnering with Ecom Masters, Ancient Keto has seen more website traffic, purchases, and revenue — and our services helped them achieve their goal of becoming the go-to site for everything keto dieting.
A Perfect Pairing
Speaking of our partnership, Ancient Keto shared, “We have had so much success with Ecom Masters that we have partnered with them on a whole other website and project. We could not be happier or luckier to partner and work with Ecom Masters.”
Ready to speak with a marketing expert? Schedule a call today.
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Results That Shine: California Sunroom Price
Learn how this sun room contractor exceeded annual revenue goals by 120% with digital marketing services from Ecom Masters!
About California Sunroom Price
The Challenge
Wanting to build a strong foundation online, California Sunroom Price turned to Ecom Masters.
They shared, “Ecom Masters proved themselves early on with results and a very transparent, detailed plan to improve our leads with a calendar of dates with projects due and completed.”
Since working with Ecom Masters, California Sunroom Price has increased lead quality conversions as a result of their enhanced digital advertising.
Business Impact
Working with Ecom Masters, California Sunroom Price has:
Increased conversions from paid ads by 670%
Increased website sessions by 327%
Decreased cost-per-lead (CPL) by 321%
Exceeded their annual revenue goal by 120%
Speaking of the results, they shared, “Ecom Masters has helped make our website the most important and profitable lead source for Maryland Sunrooms.”
Data-Driven Solutions From Ecom Masters
After learning about California Sunroom Prices’ business and goals, we helped construct a digital marketing plan that includes:
Pay-per-click (PPC) Advertising
Content Marketing
Website Conversion Rate Optimization
Maryland Sunrooms shared, “Ecom Masters designed a website that is easy to navigate and helps customers find the information they need to feel comfortable setting up an appointment with us.”
We also helped California Sunroom Prices’ launch targeted ad and geofencing campaigns to reach their most valuable customers — and we help them manage the campaigns on an ongoing basis to drive the best results possible.
Understanding the value of targeted ads, California Sunroom Price said, “Using tools to target ads to people who are interested in a new project is less invasive to consumers than a blanket ad to everyone.”
With these cutting-edge services from Ecom Masters, they exceeded its annual revenue goal by 120%.
Ready to speak with a marketing expert? Schedule a call today.
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Constructing a Compelling Web Presence with Ecom Masters
Envelope & custom printing store utilized Ecom Masters for a number of services and was able to see incredible results in a short amount of time.
About the Client
The Challenge
Prior to working with Ecom Masters, Envelope Superstore did not analyze the effectiveness of their website.
“Having a website was a box to be checked, and we didn’t understand how to leverage it to learn more about our clients and to gain business,” they said.
Wanting to get more from their online presence, Envelope Superstore turned to Ecom Masters for help.
Business Impact
With some clients seeking same-day, emergency contracting and others just starting research for a long-term project, Envelope Superstore needed a website to serve their diverse audience.
“Ecom Masters helps us speak to all of our clients and give them the information they need to choose us as a partner in their project, whether it’s easy-to-find contact information or a video about our services,” they said.
As a result of their partnership with Ecom Masters, Envelope Superstore boosted leads on their site and receives regular contacts from people seeking emergency services, as well as commissioning services — and they can directly attribute numerous contracts to those inquiries.
According to Envelope Superstore, “The combination of CRO, PPC, earned media, and lead nurturing has helped us solidify our online footprint and drive return on investment. We can also engage with our clients through the live LinkedIn feed on our home page and Twitter feeds on our page, helping them learn even more information about Envelope Superstar.”
Solutions From Ecom Masters
Envelope Superstore explained, “We interviewed several companies to be our new business partner, but we were most impressed with Ecom Masters presentation and the possibilities they presented to us.”
“Many of their ideas were fresh and helped us visualize new ways of communicating with our clients. They promised to deliver monthly reports to show us how our website content was performing, and then strategize with us to adjust performance as necessary to drive results. And they have kept their promise!”
Ecom Masters created an engaging, user-friendly website that gets Envelope Superstore in front of more potential clients.
They added, “We also use the website as a validation factor for companies doing research on Envelope Superstore before that contract them for a project. They realize that a new school building project is not going to come through a website. However, school officials will check out the site as a way of validating Envelope Superstore as a partner.”
In addition to the site redesign, Ecom Masters conducted conversion-rate-optimization (CRO) and pay-per-click (PPC) advertising, a services to boost Envelope Superstores’ leads.
Ready to speak with a marketing expert? Schedule a call today.
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Securing Better Results Through Online Growth
A Microsoft Partner, Pesto provides world-class IT solutions. See how our partnership helped them secure better results!
About Pesto
The Challenge
Pesto turned to Ecom Masters to help them boost their presence in a paid advertisement for qualified traffic and leads for their business. They had three challenges:
Improving Conversion Rate
Generate More Leads
Omni-Channel Setup
To help boost their visibility and leads Pesto invested in:
Content Marketing Strategy
Pay-per-click (PPC) Advertising Services
When deciding to choose Ecom Masters, they said, “We assessed multiple potential digital marketing partners but settled on Ecom Masters because of how comprehensive the solution was…just a terrific overall approach.”
Business Impact
Since partnering with Ecom Masters, Pesto has doubled website traffic and leads!
Through an Omni-Channel marketing strategy and prioritization of Facebook advertising, we’ve helped Pesto grow its operations and service more clients.
They shared, “Web traffic is up well over 100%, our reputation amongst our peers is rising, and our marketing qualified leads are more than double what they were before our Ecom Masters engagement.”
Solutions From Ecom Masters
To help Pesto grow its operations, we provided them with custom Facebook Ad Creatives and Content Marketing strategies.
“[Ecom Masters offered] customized proposals and discussions that showed we were being heard and that Ecom Masters was eager to win our business,” they said.
In their customized plan, we focused on targeting the tactics that mattered most to them, including:
Optimizing for lowest CPM
Earning backlinks
Assessing buyer personas
Evaluating social media
And more…
Pesto is experiencing traffic and lead growth with a tailored strategy to propel its business forward and become the go-to provider for IT security solutions.
Ready to speak with a marketing expert? Schedule a call today.
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Impressive Results For a Tech-Driven Client
ATMS Health needed a digital marketing partner who values efficiency as much as they do. Here’s how we maximized the healthcare technology provider’s online presence!
About ATMS Health
The Challenge
So, what were they looking for in a digital marketing partner?
ATMS Health wanted an agency that focuses as much on value and results as they do on its clients.
With an existing team of in-house marketing experts, ATMS Health needed a knowledgeable partner to come alongside them and:
Solve technical site errors
Drive more organic leads to their site
Manage pay-per-click (PPC) Campaigns
Time is money, and ATMS Health found itself without enough time to spare for managing its PPC campaigns. They needed someone to take on their PPC ads — someone knowledgeable who could bring real results.
On top of that, they needed a website that effectively communicates their expertise and performs well in search results, so they can generate more organic leads.
Ecom Masters stepped in and, in ATMS Health’s words, “provided additional value for the cost of a previous vendor who was providing limited to no value.”
We backed up our claims with expert knowledge and data-driven results. Because ATMS Health came to us with an existing marketing team, we supported their in-house experts with ongoing education to empower them to grow their business.
To ensure the client always knew where their money was going, we communicated our approaches clearly. As ATMS Health reports, Ecom Masters “always kept us updated on how they were spending our retainer hours and what value it will provide.”
Business Impact
The impact of this powerful partnership?
ATMS Health saw a whopping 91% decrease in cost per lead (CPL) of their PPC ads! And we accomplished it while maintaining high lead quality.
We also boosted their organic online presence, driving a 220% increase in organic contact form submissions.
These increases led to first-page placement in the search results and consistent, quality lead generation to grow ATMS Health’s business.
Value-Driven Solutions From Ecom Masters
ATMS Health partnered with us for PPC management and website maintenance.
When we started working with ATMS Health, we found their PPC campaigns carried a high CPL. Our experts surgically restructured the campaign strategy, tackling the most strategic optimizations month-over-month (MoM).
The result? ATMS Health now achieves a CPL that’s 385% lower than the industry average!
In the healthcare technology industry, facilities want to work with a company that’s an expert in the field. So, we generated content with our top-of-the-line copywriting team to showcase ATMS Health’s expertise. Their website now positions them as the industry thought leaders they rightfully are!
Contact forms are the muscles behind lead generation for a business-to-business (B2B) service provider like ATMS Health. To grow their business, ATMS Health needs to drive qualified leads to their site and convince site visitors to contact them for more information.
That’s why we focused on optimizing their site’s organic presence to improve the performance of their contact forms.